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News round up from our members today.
Guest Simon Clark – Social : Digital : Creative Our visitor today is a social media expert specialising in Facebook advertising. Social media, is the go to place to raise awareness of your brand he said, adding ‘you wouldn’t go to a carpenter to fix your boiler’ so why not use an expert to get your business noticed on social media. www.simonclark.me
121 Business Ltd – Mike Yates: Mike told members that ‘mediocrity’ is one of the biggest failings of a company – customer service mediocrity when customers are not treated as they should be, or differentiation mediocrity when you don’t demonstrate what makes you stand out. Be the best you can be!
KTS Computers: reminded members that October is Cyberaware month. If you haven’t got paid for anti virus and a proactive approach to protect your computers on a network then get in touch with KTS as they have a special offer with advanced threat protection.
Liz Greenhalgh Photography: Liz has won another Wedisson Award to add to the ever-growing rows of awards on her studio shelves! She also stressed the importance of head shots at our meeting today saying we are perceived by the way we look – so if you are using a selfie or old holiday snap get wise and contact Liz.
K A Page Groundworks: The company has been instructed to replace all the gates on play areas in the town, some 16 to 17, for St Ives Town Council.
Monument Joinery: the business is getting really busy and has an opening for an extra pair of hands – so get in touch!
Impressions: the company has launched a promotion on pens – Christmas is approaching – and pens are a great way of getting your name in front of suppliers and customers.
Paul Doggett – Towergate Insurance: Paul reported lots of changes going on in the market with increased rates and firms withdrawing from certain sorts of business which have been blamed on the pandemic and employment claims and management liability claims. Get in touch if you need advice.
The Complete Mortgage Company: if you are thinking of buying a property and have no idea how much deposit would be required then William is the one to speak to at TCMC.
Waterworx: The company has a new office and is taking advantage of new Government funding for apprentices. Three 16-18 year olds have been taken on and on Saturday mornings the firm will be running in-house training sessions from a classroom at their offices.
Presentation
Polar the Web People: Gennaro Coppolaro gave the 10-minute presentation today. He has just celebrated 33 years in business and has marked the occasion with a new logo in colours linked to his Italian connections! He began working in internet communications back in 1987 and created the first computer network for Dupont. He can help you with website creation and professional emails if you don’t have them already.
Gennaro demonstrated how over the years he has worked with clients to develop their websites, creating responsive designs to improve their Google ratings. He develops content management systems and websites adapted for mobile telephones – as 60 per cent of access to websites is now through a mobile device. Copywriting is provided by writer, and sub-editor Collette Parker, and photography by Liz Greenhalgh.
The company can help to protect your emails from spam and do automatic virus checks, also ensuring the spams are diverted so they never drop into your inbox. Another way to get more exposure for your website, Gennaro said, was to have a film made or even a series of images. These can be put on You Tube for instance, and can significantly increase your Google rating.
For information on all our members and our club, visit our website.
Compiled by member Collette Parker 20 20 Communications
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